500 cold calls for £500.
Before you hire sales.
You’re a UK founder and still the sales team. The Founder Phone Test shows if the phone sells for you. We build the list and make the calls. Buyers who say yes go straight into your calendar.
- £500 flat
- ~2 weeks to your report
- No retainer
15 minutes. A straight answer on fit.
Your call sheet
500 of 500 dials over five calling days
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Calling day 1
Dials 1 to 100
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Calling day 2
Dials 101 to 200
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Calling day 3
Dials 201 to 300
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Calling day 4
Dials 301 to 400
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Calling day 5
Dials 401 to 500
Find out before you commit to a sales hire.
Most ways to test the phone cost months and a contract. This one costs two weeks.
Hire an SDR
- You pay
- Salary, hiring and ramp time
- You sign
- An employment contract
- You know
- After they ramp up
Agency retainer
- You pay
- From £2,000+ a month
- You sign
- A monthly retainer
- You know
- After the first months
Founder Phone Test
- You pay
- £500 once
- You sign
- Nothing after the test
- You know
- In about two weeks
Agency figure from public UK cold-calling retainer prices, October 2026.
Everything a real phone test needs.
One price. Five parts. You approve the list and the script before we call anyone.
Book a fit call
A list built for your buyer
Companies and roles that match who buys from you. You see it before we dial.
TPS and CTPS screening
Every number is checked against the UK’s do-not-call registers first.
500
500 dials in UK hours
A short script we agree with you. We say who we are and who we call for.
Meetings in your calendar
When a buyer says yes, we book them in. You turn up and sell.
A written end report
Every dial and its outcome. What buyers said in their words. Which roles picked up. What we’d change. You keep it with the script.
Four steps. About two weeks.
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Fit call.
Working day 1
15 minutes on who buys from you and why. If it’s not a fit, we say so.
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List and script.
Working days 2 to 4
We build and screen the list and draft the script. You approve both.
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500 dials.
Working days 5 to 9
We make the calls. Meetings land in your calendar as they’re booked.
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Your report.
Working day 10
Results in writing. Then you choose: run more calls, hire, or try another channel.
A guide, not a promise. Your list and your calendar can move it a little. Dates skip weekends and bank holidays in England and Wales.
Built for founders who still do the selling.
A good fit
- You’re a founding CEO or co-founder
- Your UK company sells to businesses
- You haven’t hired your first SDR yet
- You know who buys from you and why
- One customer is worth over £500
Not a fit
- You sell to consumers at home
- You need a promised meeting count
- You need a full-time outbound team today
- You sell pensions or claims by phone
What the £500 covers
Everything above: the list, TPS and CTPS screening, the script, 500 dials, meetings when buyers say yes, and your report.
The Full Count promise
We make all 500 dials and log every one in your report. If we fall short in the test window, we keep calling at no extra cost until we reach 500.
Questions founders ask.
How many meetings will I get? We don’t promise a number. Results depend on your offer, your market and your list. We promise 500 real dials and an honest report on what happened. That tells you if the phone deserves more money.
What counts as a call? One call is one dial to one number on your list. A pick-up counts. So does a voicemail or no answer. That’s how outbound teams count. Your report shows how many dials reached a real person.
Is B2B cold calling legal in the UK? Yes, with rules. PECR allows live sales calls to businesses. We must not call numbers on the TPS or CTPS, or anyone who has asked us not to. We screen every number first. We say who we are and who we’re calling for. Anyone who opts out goes on our do-not-call list.
What are TPS and CTPS? The UK’s do-not-call registers: TPS for people and sole traders, CTPS for organisations.
What do I need to give you? 15 minutes on the fit call. A clear picture of who buys from you. Time to approve the list and script. A calendar link we can book meetings into. That’s it.
Will you sound like my company? You approve the script before we dial. We say who we are and that we’re calling for you. We never pretend to be on your staff.
Do you call consumers? No. We only call businesses. Consumer cold calling has tighter rules, and it isn’t what this test is for.
What happens after the test? You read the report and decide. Some founders run another batch. Some use it to brief their first sales hire. Some learn the phone isn’t their channel and save months. All three are a good result.
Test the phone before you hire for it.
Book a 15-minute fit call. If the test fits, you leave with a start date.
Book a fit call